by Petra Vrbová | Dec 13, 2025 | Nezařazené
Today, it comes as no surprise that building a strong employer brand is essential for attracting and retaining high-quality employees. One of the most effective platforms for this purpose is Instagram. As a visually driven social network, Instagram offers unique...
by Petra Vrbová | Dec 13, 2025 | Nezařazené
Imagine a candidate considering an offer from your company. What is the first thing they do? Most likely, they visit your website, read Google reviews and check your social media profiles. This is exactly where they decide whether your employer brand makes sense to...
by Petra Vrbová | Dec 13, 2025 | Nezařazené
Guerrilla marketing is known for its ability to capture attention through unconventional, unusual and often entertaining methods. In recruitment, this approach is becoming increasingly popular as companies look for ways to reach top talent beyond traditional job ads...
by Petra Vrbová | Dec 13, 2025 | Nezařazené
The job search journey can be a marathon rather than a sprint and often brings a number of challenges. For many candidates, especially in today’s competitive labor market, this process can lead to what is known as job search burnout. This occurs when repeated...
by Petra Vrbová | Dec 12, 2025 | Nezařazené
Matthew Jeffrey, a respected expert from SAP, once aptly stated: “Recruitment IS marketing! If recruiters today are not thinking like marketers, they are in the wrong profession.” And we fully agree with this view. The era of simply posting job ads is over The job...